ALN team delivers comprehensive legal expertise in the hospitality sector across Africa and the UAE, specialising in hotel management and franchise agreements, real estate acquisitions and developments, project financing, regulatory compliance, and dispute resolution to support developers, operators, investors, and brands in building resilient, high-performing assets.
The hospitality and tourism sector is one of the fastest-growing, driven by rising demand from domestic, regional, and international travellers. Yet the industry navigates its fair share of challenges, including regulatory fragmentation across jurisdictions, financing hurdles for greenfield projects, evolving franchise and management agreements, data privacy and digital distribution shifts (e.g., online travel agents), ESG and sustainability expectations, and post-pandemic recovery dynamics.
We advise on everything from boutique luxury hotels and safari lodges to large-scale mixed-use resorts and urban hospitality projects, providing coordinated pan-African solutions that blend local market insight with international best practices for commercial success and operational efficiency.
Our Hospitality Expertise
Key drivers of Africa’s hospitality include tourism recovery, AfCFTA-facilitated regional connectivity, sustainable tourism initiatives, and digital transformation in bookings and operations.
We provide integrated legal and commercial advice across Africa and the UAE to a diverse client base, including:
Our deep on-the-ground presence in tourism hotspots enables clients to secure prime sites, negotiate robust agreements, secure financing, ensure compliance, and adapt to emerging trends such as digital distribution and sustainable practices.
How We Help in Hospitality (Representative Scope)
Our seamless services cover the full hospitality lifecycle, offering tailored support for your hotels, resorts, lodges, and related projects in Africa and the UAE:
Why Clients Choose ALN
Representative transactions include advising:
An East African hotel chain, in connection with proposed hotel management or lease opportunities in several countries, including Kenya, Rwanda, Uganda and Sudan and advising on hotel management and lease contracts.
in connection with financing of the purchase and refurbishment Serena Hotel, Kampala
The developer of the Villa Rosa Kempinski Hotel in Nairobi and the Olare Mara safari lodge in the Masai Mara, Kenya, in connection with the negotiations for the hotel and lodge management contracts with Kempinski Hotels.
In connection with its acquisition of the Fairmont Mount Kenya Safari Club, a luxury hotel.
In connection with its negotiation of “white label” hotel management contracts for two well-known luxury hotel properties located in Dubai.